Communications Major

Here is the 8,000-word piece about what Twitter can be, written by shareholder Chris Sacca. The piece was written just days before Twitter ousted CEO Dick Costolo in favor of replacing him with Twitter co-founder Jack Dorsey.

Twitter has its loyal users, but its struggle remains in getting people comfortable with using the social network and coming back to it again and again. Many users sign up, but abandon accounts.

Investors remain disappointed this week, despite second-quarter results meeting Wall Street expectations, with revenue one-third higher than last year. Many analysts hold positive long-term views about the company, and its stock, expecting things to turn around when newer advertising models kick in.