Vine was a place for people with talents across different disciplines — it allowed artists-slash-comedians-slash-musicians to flourish.
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Communications Major
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Shifts and nuances in the way we communicate online.
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KazzaDrask Media
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The Democrats have won the last two Presidential elections thanks to their savvy use of social media. Is the GOP ready to text them "Message received"? Twitter released its new Vine app in January as a way to send short, 6-second, looping videos in the same way users send photos or 140-character message to their followers. It seems opponents of South Carolina Dem-candidate for a House seat have used Vine, the way Obama's team used Instagram. Very savvy indeed. 
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Two years ago, Twitter-owned Vine was growing like kudzu. It was widely embraced by both consumers and marketers who sought to push the envelope with creative six-second clips. But the explosion of new video formats on Facebook, Snapchat and YouTube, which all now boast sizable scale, has caused top brands to quietly slip away.
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Vine, the 6-second video app, is launching many wannabe videomakers taking short shots of their walks, dinners and tourist attractions. But a new phenomenon has emerged. Making trailers of already-existing movies, presumably by pointing mobile phones at laptop, tablet or TV screens.
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