As social media platforms value ever-smaller snippets, Internet fame is shrinking from micro to nano.
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Communications Major
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Shifts and nuances in the way we communicate online.
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KazzaDrask Media
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Scoop.it!
Santiago Swallow may be one of the most famous people no one has heard of. His eyes fume from his Twitter profile: he is Hollywood-handsome. Next to his name is one of social media’s most prized possessions, Twitter’s blue “verified account” checkmark. Beneath it are numbers to make many in the online world jealous: Santiago Swallow has tens of thousands of followers. The tweets Swallow sends them are cryptic nuggets of wisdom that unroll like scrolls from digital fortune cookies: “Before you lose weight, find hope,” says one. Another: “To write is to live endlessly.” And, of course, he isn't real. But rather the figment of one very creative writer's imagination - and $68, which is all it took to get Santiago Swallow up and running. 
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